The introduction of the digital age brought about many changes in technology, how the internet is used and how companies conduct business. The old-fashioned ways of driving sales to your local business are just that, old-fashioned. It’s time to update your business’s digital marketing plan to coincide with the times. If your business has yet to adopt a 360 digital marketing strategy, then there’s no time like the present. Regardless of where your business is in terms of a digital marketing plan, if you are not properly using it you and your business are missing out on potential customers and …

The digital age has not only brought on advances in technology but has also changed the way businesses market. It used to be enough to just push content out on a website or in a client email list, but not anymore. There are many other marketing strategies businesses can take advantage of that were not an option in the past, one of them being the use of local SEO services.   What is SEO?   SEO is an acronym for Search Engine Optimization. But, what does that mean? SEO marketing capitalizes on the free search results generated by different search …

It is crucial for businesses to have an appealing online present nowadays. With how much current businesses need to rely on the internet, it is no longer acceptable for a business to have an outdated website design. Most websites need to be updated every few years to stay relevant and engaging. A website redesign costs time and money to properly execute, but is necessary for your business’ continued success. But how do you know if you need a website redesign? What do the numbers say? One of the easiest ways to track how successful your current website is, is through …

With 2018 gone, we can focus on new strategies and marketing tactics to boost your ratings and drive traffic to your business. Perhaps you’ve tried advertising and haven’t received much feedback. Organic SEO is about 5.66 times better than paid search ads. And when it’s done correctly, you can expect the outcome to be fruitful. So are you ready to give 2019 a fresh start into your marketing approach? These tools can help you reach the top. Social Media Marketing Nowadays, you will find almost all business online in some social form, from large corporations to small mom n’ pop’s. …

Have you ever wanted to just focus on the goals of your business? Of course you have. But perhaps you feel like you’re a one-person army against the digital world. From trying to understand how to digitally organize your business systems internally, to marketing yourself online, digitalization can be a complex matter. But making your business more and more digital frees up your time so you can focus on what you do best – Your business! Here’s how a digital media company can help your business transition smoothly into the digital media world. Out With the Old Nowadays, digital media …