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September 26, 2018

What’s Programmatic Advertising?

With each passing season, the marketing world is evolving into greater strategies in advertising. New ways of business representation are forming, allowing for easier communications with clients. From text message marketing to SEO, advertising developments grow and stretch daily. Programmatic advertising uses technology to sell and buy through automated methods. Simply put, ad spaces such as video, mobile, and native ads are considered the types of ads that programmatic advertising represents. Let’s take a look at some ways programmatic advertising is implemented and how it can effectively help grow your business. Early Internet Era Back when the internet first gained …

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